Success Story

Business Growth Events Challenge Thinking

Learn how Hallidays’ support and Business Growth Programme (BAM) has been life-changing for the business owner of a SME in the debt management sector.

The situation beforehand

Like many business owners, Bev was challenged as a leader to implement change and guide her team to achieve the firm’s goals... so she joined Hallidays’ Business AM growth programme (BAM).

The firm was busy which had led to not investing both time and money into their Marketing. This had started to impact on the businesses growth and direction.

The ‘debt management’ sector has faced major challenges with new FCA regulations. This has seen 90% of competitors exit the market. As a business owner, Bev had some major challenges to address.

The success we've achieved

After attending ‘Growth through leadership’ Bev implemented DISC profiling for her team. Changes in communication styles improved the overall understanding and speed of implementation throughout the team.

‘Growth through Marketing’ led to Bev and the team reviewing the firms message for consistency with their vision. She ensured this was clearly communicated to the internal team and via their new websites. They are now attracting their ideal clients and improving conversions.

Since attending ‘Removing barriers for growth’ Bev has applied her learning, which is now part of her working day, to emerge with FCA authorisation and a plan to significantly grow the business.


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These improvements combined have enabled Bev to move to state of the art offices with free gym facilities, which is a real treat for the whole team and has led to an increase in team happiness and performance.

Having been asked to stand up and ‘quack like a duck’ at Hallidays’ BAM there is also some fun stuff going on making The Debt Advisors a great place to work!

Hallidays have been life-changing for me. I have been challenged to think differently and supported throughout to implement changes which had a huge impact on me personally and also on my team. I cannot thank them enough!

Beverley Budsworth Business Owner - The Debt Advisor